Solarzen
Performance marketing and website modernization for an established photovoltaic provider. For sustainable growth.
Project Details
Solarzen is a proven solar panel provider. We developed a comprehensive performance marketing strategy with custom creatives and ad campaigns. The collaboration was so successful that we later took over the complete modernization of their website with Framer.
Technology Stack
Key Metrics
Project Links
Project Goals
Performance marketing excellence
Develop custom creatives and effective ad campaigns for solar offers
Optimize lead generation
Target potential PV customers with precision
Website modernization
Redesign and rethink the existing site
Long-term partnership
Provide ongoing support and optimization for the digital presence
The Challenge
Solarzen was established in the PV market, but the digital presence no longer met modern expectations. They lacked a professional performance marketing strategy to promote offers effectively, and the website felt outdated and failed to communicate innovation.
Our Solution
Numix Studio began with a full performance marketing strategy. We produced custom creatives and tailored Meta and Google campaigns for specific solar offers. The success convinced Solarzen to let us modernize the website. With Framer we designed a new concept that is modern, fast, and conversion-oriented.
Analyzed the target audience and built a performance marketing strategy
Created custom creatives and ad campaigns for PV offers
Set up and optimized Meta and Google Ads
After early wins, designed a complete website redesign
Developed a modern, conversion-optimized Framer website
Provided continuous optimization and ongoing support
Results & Impact
More qualified leads
Performance marketing generates a steady stream of high-quality inquiries
Better conversions
Modernized website lifts closing rates significantly
Professional online presence
New site communicates innovation and trust
Boosted ad performance by 165% with custom creatives
Improved lead quality by 120%
Delivered a complete website modernization with Framer
Raised conversion rate by 85% through an optimized journey
Established a long-term partnership for ongoing optimization
Confirmed Solarzen as the right partner for digital transformation
Gallery
Client Feedback
"Numix Studio’s performance marketing campaigns won us over immediately—the lead quality is excellent. When it was time to modernize the website, it was clear they were the right partner. The results exceed our expectations!"
Lessons Learned
Performance marketing opens doors
Successful campaigns build trust for larger initiatives like website relaunches.
Custom creatives win
Tailored assets outperform standard templates by a large margin.
Modern websites convert more
A fast, contemporary site has a major impact on conversion rates.
